First Step to Start

The origin creature of Indonesia

When the idea growing up and come into the step to be realized, we are looking for something that can be refers as a starting point. Something strong, unique, distinctive and represent Indonesia appropriately so able to talk the idea of Indonesia clearly. Of the many objects, creatures, and other attributes attached to Indonesia, our choices lead to creature called "Orangutan". These creatures are the only big ape that lived in Asia and can only be found in the forests of Borneo and Sumatra islands. Others big apes such as gorillas, chimpanzees and bonobos live in mainland of Africa.

Orangutan divided into two species, one name Pongo Pygmaeus that live in Borneo and other Pongo Abelii in Sumatra. Recently, the sentiment of Orangutan is increasing along with the more reduced population. In the last 20 years Borneo Orangutan reduced by 55%, and in the category of endangered species, now only 57,000 left tail. Sumatran orangutans in the category of critically endangered because its population only 7500 tail in nature. The hunting, illegal logging, land conversion of forests into oil palm plantations, climate change, and forest fires are among the factors of the reduced population.

That is some reason why we think Orangutan are the most appropriate character to represent our ideas about Indonesia. However, we believe there will be a lot of surprises and exciting things in the future due to this character. At least up until now it help drive our passion and conviction to soon realize our idea.